PropSec Website
Marketing and landing page for the PropSec platform
Tech Stack
About
The PropSec marketing website at propsec.co.uk — a modern landing page that communicates the platform’s value proposition to hotel operations teams. Separate from the SaaS application.
Landing Page
The site follows a conversion-optimised structure: hero with dual CTAs, problem statement with visual “chaos cards”, three-pillar solution overview (Compliance Autopilot, Maintenance Command, Vendor Control Tower), interactive feature showcase with screenshots, results and impact metrics, 13-module overview grid, AI capabilities section, testimonials featuring citizenM Hotels, and a contact form.
Design
Built with Ubuntu (headings) and Instrument Serif (italic accent words) typography, a blue-primary colour palette with orange accents, and smooth Framer Motion animations throughout. The design approach is modern and minimal, using serif accents for emotional key messaging.
Integrations
Cal.com for demo booking, LinkedIn and Instagram for social presence, and direct email contact. SEO foundations include OpenGraph tags, JSON-LD schema, sitemap, and robots.txt.
Related Projects
Advantage Engine
Competitive intelligence, website scoring, and content generation — now includes merged DigiFastrack Forge
DigiFastrack
AI-powered digital product factory — merged into Advantage Engine as Forge
PropSec SaaS
AI-powered CMMS and operations platform for the hospitality industry
PropSec Scaler
Competitive intelligence engine with strategic scoring — discovers what PropSec should build next
PropSec SaaS (Lovable Build)
Original Lovable-built prototype of the PropSec platform. Superseded by the current PropSec SaaS rebuild and kept for archive only — no longer deployed.
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